Keeping it as cool as a cucumber – for more than a second – with your daily blog post!

Pictured: Cover Artwork for “Truth Or Consequences” (Released on 13th March, 2020) (via Polyvinyl Records Ltd.)
Top of the morning to you – I’m Jacob Braybrooke and I’m typing the words for my daily track on the blog – as it’s my day-to-day pleasure to write to you about a different track every day! As you can see in in the beautifal, pale art work above, “Truth Or Consequences” is an album released by Yumi Zouma, a 4-piece Alternative Dream-Pop band. Hailing from Christchurch in New Zealand, Yumi Zouma had a recent formation in 2014, with the band’s name being a basic amalgamation of the two friends that encouraged the group to start writing together, later signing to the Cascine label – of which the group released two of their albums with. Their new LP marks a shift to Polyvinyl Records, with “Cool For A Second” representing the band’s progression of their evolved sound, as the lead single. It had originally been scrapped, but guitarist Josh Burgess insisted for it to be included on the new record due to receiving a “spark of inspiration” about it. Let’s have a listen to the track below.
Calm and collected, Yumi Zouma’s “Cool For A Second” is a soft, pristine mix of mellow vocal layering and long-winding, echoed synth loops. This isn’t a synth-pop sound by it’s traditional standards, but the billowed electronic production work plays a big part in the mellow and refined evocation of the teen-oriented, ambient textures. Christie Simpson comments on her ideas of romantic disillusion in the track’s airy chorus: “Omissions never flare/they go out if you let them/Changing every year, I was cool for a second”, a gentle rhyme that’s delivered with a modern and upbeat electro-pop tinge. A few of the verses sound slightly angrier: “Four months and a day/What other sucker would wait?/For someone else to take advantage/When all you give is taken for granted”, with a more self-reflective vocal bridge to follow: “It was a bad hesitation, A little stumble in the back of your soul/Another hard time alone in yourself, It was a step too far to know”, before the stuttering keyboard riffs and the sharp, sparkling synth chords offer a dreamier look at the break-up, as well as a more optimistic emotional tonality. The sound is hugely 80’s – and unashamedly so, I feel – with clear nods to The Breakfast Club and other old-school, coming-of-age flicks being pictured in my head as the spacious drum beats and reserved melodies construct a very laidback rhythm. I feel the cheesy nature of the motivational sound is intended and although it’s not wholly original, with a clear comparison to Christine & The Queens or Saint Etienne that you could make, it’s effective in layering out a catchy and pleasant, if not groundbreaking, tempo. Overall, I feel the sonic direction is rich enough to complement the atmospheric lyricism concerning personal growth with a warm heart – although I get the sense it might be too coated in sugar for some.

Pictured: Christie Simpson (Lead Vocals/Sampling), Josh Burgess (Lead Guitar/Drum Machine Programming), Charlie Ryder (Bass Guitar/Keyboard/Synths) and Olivia Campion (Drums/Cowbell) (2020) (via official press shoot)
Don’t forget to catch up with my WWE WrestleMania 36 Weekend Special if you missed out – Friday’s post, “El Santo: The Silver Masked Avenger” by The Nick Atoms, is here: https://onetrackatatime.home.blog/2020/04/03/wwe-wrestlemania-36-weekend-special-the-nick-atoms-el-santo-the-silver-masked-avenger/. Saturday’s post on Bruce Springsteen’s “The Wrestler”, is here: https://onetrackatatime.home.blog/2020/04/04/wwe-wrestlemania-36-weekend-special-bruce-springsteen-the-wrestler/. The weekend’s final post on “The Legend Of Chavo Guerrero” by The Mountain Goats can be perused here: https://onetrackatatime.home.blog/2020/04/05/wwe-wrestlemania-36-weekend-special-the-mountain-goats-the-legend-of-chavo-guerrero/!

Pictured: Yumi Zouma in a shoot for Albumism’s interview with Christie Simpson (2020) (Photo by Jack Sheppard)
Thank you for reading this post! I’ll be back tomorrow, as per usual, with an in-depth look at a heavy drum-and-bass track released in 2018 – maybe a bit of a drastic shift then – by a DJ from Croatia who has been trained to play the violin, keyboard and drums and took many early influences, such as The Beatles and Frank Sinatra with him, before exploding on the UK Garage scene and remixing SNBRN’s “Caifornia” with Chris Lake in 2015 to receive his first #2 spot on the BeatPort charts. If you really liked what you just read, why not follow the blog to get notified when each new post is up and like the Facebook page here?: https://www.facebook.com/OneTrackAtATime




















