I went to Iceland before. I left with a Frozen Pizza and an Indian meal. New Post time!
Wishing you a Good Afternoon – I’m Jacob Braybrooke and it’s time, yet again, for me to get typing up for your daily track on the blog, because it is always my day-to-day pleasure to write about a different piece of music every day! I recently made my own audio documentary podcast for my MA degree coursework which explored the socio-economic impacts of Bjork as a contemporary cultural icon, and when I asked my mother and my father if they could recall her early work as the lead singer of The Sugarcubes, both of their faces looked a little too blank. On this note, I thought that “Birthday” would make a great choice for our weekly vintage music appreciation feature – here on the blog. This old Icelandic Post-Punk band were arguably where it all started for Bjork, and “Birthday” is widely considered to be her first international hit. Released as the first single from their debut studio album, “Life’s Too Good”, back in 1998 – “Birthday” is a fitting embodiment of the subversive and slightly playful character of Bjork and The Sugarcubes, and after gaining support from BBC Radio 1 icon John Peel, along with the influence and support from trusted publications like NME and Melody Maker at the time, “Birthday” reached #2 on the UK’s Indie Singles chart, and the band would find success in the US after performing the track on an episode of Saturday Night Live, in October 1998. Check out the (English) video below.
“Life’s Too Good” turned out to be a surprise success for the group of 1980’s Icelandic Punk culture producers, with the band taking elements from the Post-Punk sound that characterized both the Icelandic modernity and long-standing naturalist views of their country of the time, and they blended these old capitalist ideas with a quirky twist on the conventional Pop song structure in their compositional approach. The lyrics find Bjork singing about the character of a child who has strikingly unusual habits for a five-year-old girl. The repetition of the line “Today is her birthday” makes these themes clear, although the vocals are more based around very tight wordplay, as opposed to a clear and straightforward context. Lyrics such as “She has one friend, he lives next door/They’re listening to the weather” and “Collects fly wings in a Jar, Scrubs horse flies, and pinches them on a line” are guided through the off-key melodies created by the fairly industrial New-Wave shrills. The list of weird interests and the jumbled poetry on the imagination of the character rattle along to upbeat keyboard riffs, warm syncopated percussion and the clunking Trumpet melodies, while it never becomes very clear what the small girl is doing. Instead of following the build-up with an evident response, we instead get a very experimental method of singing from Bjork, which some listeners may conceive as yelling – as a refusal to conform to any specific style or format. The cries are guttural and expressive, and while the band follow a typical Pop song structure, there’s a noticeable touch on Dance music elements that gave this single it’s depth to stand out. The drums keep things moving along at a swift pace, and the swooping guitar melodies evoke a Cocteau Twins-like feeling of Shoegaze for me to create a more ethereal and brighter atmosphere. The sound would have been a very forward-thinking one at the time, and it was also very notable for that star-making performance from Bjork, who has a career of such longevity. There’s absolutely no wonder to what she would go on to do.
Pictured: Cover Art for “Life’s Too Good” (Released on April 25th, 1998) (via One Little Indian Records)
Well – there’s some nostalgia that I never could have properly had. Way Back Wednesdays will be back at the same point next week. Before then, I’ll be continuing to champion fresh new tunes on the blog. That’s true for tomorrow – with an in-depth look at a hot-off-the-press artist who has yet to even release a full length LP. We turn to the Contemporary R&B genre for our introduction to a female artist who took the bold decision to drop out of her training at the BRIT’s School, and she’s since supported Rita Ora and Ray BLK on tour. If you really liked what you just read, why not follow the blog to get notified when every new daily post is up and why not like the Facebook page here?: https://www.facebook.com/OneTrackAtATime/